Kérastase Première concentre Decalcifiant Ultra-reparateur Repairing Pre-Shampoo Treatment 250ml
Product Description
Hard water with calcium can further damage already delicate dry, over-processed or bleached hair. Because it’s more porous, damaged hair absorbs 3 times more calcium than natural hair. This treatment’s concentration of pure acids has a dual action: it decalcifies hair from this calcium overdose, and repairs it from the inside out, restoring hair strength, and reversing its stiff, dull appearance.
With its transparent gel texture, this brilliant hair savior dramatically repairs persistent damage, reconnecting broken keratin links to reinforce hair strength and structure. Hair is left stronger, healthier-looking, and shinier – as if renewed. Leave on Kérastase Concentré Décalcifiant Ultra-Réparateur without rinsing, and layer with Kérastase Première Bain Decalcifiant Reparateur for extra decalcifying and repairing action. Team with Fondant Fluidite Reparateur as a final step.
Bottle made of 95% recycled plastic*
Recreates 99% of hair's original strength**
*Excluding colorants and additives
**Instrumental test after 6 applications of Première Concentré + Bain + Fondant/Masque
Key Words
Repairing – Strengthening – Remove Calcium – Damaged Hair
Damaged Hair
Prevent Breakage
Stronger Hair
Luxurious Care
Hair Treatment
Product Benefits
✔ Decalcifies* and dramatically repairs persistent damage.
✔ Reverses stiffness and dullness
✔ Reconnects broken links between keratin chains* for an inner structure reinforcement
✔ Recreates 99% of hair's original strength*
✔ +97% inner structure reinforcement*
✔ 93% less breakage**
✔ 75% more shine**
*Instrumental test after 6 applications of Première Concentré + Bain + Fondant/Masque
**Instrumental test
How to Use
Step 1:
Apply generously on wet lengths before shampoo and massage throughout.
Step 2:
Leave on for 5 minutes. Don’t rinse.
Step 3:
Layer Première Bain directly on top to maximize efficacy.
Step 4:
Rinse and follow with Première Fondant or Mask.
Key Ingredients
Citric Acid
Glycine
Science
How To Dramatically Reverse Persistent Damage?
Kérastase discovered the reason behind damage that keeps coming back: CALCIUM!
3x
More calcium is absorbed with damaged hair as it is more porous (vs healthy hair), leading to a calcium overdose
PERSISTENT
Damage happens when calcium sneaks in-between keratin chains, breaking their links, making hair rigid, stiff and easy to break
BUILD-UP
Of calcium on the outside makes hair rough and dull
Fragrance
