Colour

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

COVER GREYS AND DARK ROOTS, REFRESH HIGHLIGHTS, THICKEN & PERFECT THINNING HAIRLINES Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. Covers grey seamlessly, even covers dark roots and extends highlights without peroxide Precise application, no mess like sprays Never stiff, sticky or waxy like mascaras and crayons Looks completely natural, mimics hair’s reflective qualities Water resistant formula, you can even swim in it No waxes, dyes or parabens Can also be used to fill in hairlines and cover gaps to create the look of thicker hair

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long-lasting, our colours prove that natural doesn't mean weak. VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colours, Prior to application, Your hair will require colour lifting (lightening of hair) to Level 10+ in order to achieve an optimal result. Please check our colour chart. As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy – which is especially important when it comes to colouring your hair – thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturized throughout the colouring process.Many vegan products still contain harsh chemicals that can damage your hair. We don’t think that’s right. Here’s a list of harsh chemicals we don’t use in our products: Petrol-based chemicals PEGs Paraben Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone Synthetic fragrances Peroxide Ammonia PPD Alcohol Your hair doesn't need unnatural ingredients to look great – and we’ll never include them in our products.

MAGNET™ BLONDES ULTIMATE OIL DEVELOPERS OIL DEVELOPER For all types of hair lightening results.​ Lifts with precision and convenience while respecting the hair fiber.​ For professionals who want to offer their clients a comfortable hair lightening service with excellent color results and maximum hair respect.

MAGNET™ BLONDES ULTIMATE OIL DEVELOPERS OIL DEVELOPER For all types of hair lightening results.​ Lifts with precision and convenience while respecting the hair fiber.​ For professionals who want to offer their clients a comfortable hair lightening service with excellent color results and maximum hair respect.

This is the MEDIUM LIFT step of the Magnet™ BondIN SYSTEM™ with up to 7 levels of lift that creates and protects the hair’s internal bonds while offering a 360º protective shield against external aggressors FEATURES: Professionals who want to offer their clients a comfortable, pre-lightening service with excellent color results, while providing maximum hair respect with a complete technical platform This ammonia-free lightener is more suitable for slightly lighter base colors Non-volatile powder - Flawless creamy texture Preparation: Mix the Ultimate Magnet™ Blondes powders with Magnet™ Ultimate Oil Developers 10, 20 or 30 Vol., depending on the hair’s natural shade, the level of lightening desired and the hair’s condition. Add Magnet™ Ultimate Technical Additive for maximum protection of hair fibers during lightening/ Mix: The mixing ratio may vary between 1:1.5 and 1:2.5 depending on the technique used. The recommended ratio is 1:2 Application: Apply the bleach-free hair lightener mixture on dry, unwashed hair immediately after mixing. For re-growth, apply on the root area, using no higher than 20 Vol. Avoid overlapping on sections of previously lightened hair. Rinse and wash with Magnet™ Ultimate Post-Technical Shampoo. Towel-dry hair and apply Magnet™ Ultimate Post-Technical Treatment. Leave for 5 minutes, then rinse and finish with Magnet™ Daily Fix & Shield and/or Magnet™ Ultimate Reparative Melting Balm./ Processing time: Maximum 45 minutes depending on texture, developer used and desired results. Check hair every 5 minutes. Do not use steam or artificial heat to reduce processing time

Revlon Professional Color Excel Gloss by Revlonissimo Energizer Developer 4 Vol 1.2% 900ml is milky cream texture; 1 specific 4 Vol. (1,2%) Energizer for color with gentle results and no lift Features: The acid technology of Color Excel Gloss by Revlonissimo™ respects the natural pH balance of hair, bringing it back to its natural pH after a pre-lightening service and improving cuticle sealing, resulting in color deposit without shifting the natural base To tone or neutralize their pre-lightening result with a gentle and high- performing range and perform color gloss treatments for hair of any type Brings hair back to its natural pH after color treatment and remove brassiness from natural gray hair while softly toning it Mixing ratio: Toning & neutralizing: 1:2. Gloss Services: 1 part of color (.02 or .01 or .22) + 1 part of Clear + 2 parts of Gloss Energizer Processing time: TONING & NEUTRALIZING: Neutralizing shades: 5-10 min (For Nude Satin .123 leave up to 20 minutes); Ultra-Neutralizing shades: 5-20 min; Trendy shades: 5-20 min. Control visually depending on the intensity of the desired result. GLOSS SERVICE: 10 minutes. BEAUTIFY GRAY HAIR: 20 minutes. Final steps: Gently emulsify, rinse, shampoo and treat with Magnet products

Dust-free clay hair bleach powder & lightening product for no damage results. Lightens up to 8 levels. Specially developed for freehand techniques. Who is it for?Clay hair lightening and bleaching powder ideal for professionals who want to offer their clients freehand no foil highlights technique with no damage and excellent color results, while providing maximum hair respect with a complete technical platform. Key benefits -Up to 8 levels of lift-For freehand techniques-Creamy clay texture   - Preparation: Mix the desired amount of clay hair lightening powder with Magnet Blondes Ultimate Developer 20 or 30 Vol. until a smooth cream is achieved. Add Magnet Technical Additive following exactly the mixing ratio instructions on it for maximum hair protection. Recommended mixing ratio: from 1:1.5 to 1:2. - Application: Apply immediately after mixing on dry and unwashed hair. Avoid overlapping applications on previously lightened hair. Rinse thoroughly, shampoo and treat with Magnet products. - Development time: Up to 45 minutes. Check hair every 5 minutes. Do not use steam or artificial heat.

COVER GREYS AND DARK ROOTS, REFRESH HIGHLIGHTS, THICKEN & PERFECT THINNING HAIRLINES Fast, easy, precise no-mess mineral powder adheres to hair instantly. Water resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly, look naturally dimensional. Covers grey seamlessly, even covers dark roots and extends highlights without peroxide Precise application, no mess like sprays Never stiff, sticky or waxy like mascaras and crayons Looks completely natural, mimics hair’s reflective qualities Water resistant formula, you can even swim in it No waxes, dyes or parabens Can also be used to fill in hairlines and cover gaps to create the look of thicker hair